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The Myth Behind Gender-Specific Fragrance
Many (most) fine fragrances today are marketed and sold with the idea that they are for either a man or woman.
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Types of Perfumery
In the fragrance industry, the universe is clearly divided into two distinct worlds.
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What is 'Natural' Fragrance?
In fragrance, the term 'natural' is extremely vague and would be akin to describing a picture as 'pretty' or a meal as 'healthy'.
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The Smell of Clean: Laundry
We all love the smell of clean clothes, but few people know how these smells are engineered.
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Flavors... In Fragrance
Join us as we take an inside look at the use of flavor concepts in fine fragrance throughout modern perfume launches.
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The (lost) Art of Smelling
We are constantly bombarded by sights and sounds that divert our attention through a sea of stimulus at an ever increasing pace.
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